Poieo's blog

There is an overabundance of opinions about the makeup of website homepages. Some say it should be long, others say short.  Some say full of information, others say as little info as possible.  Two great contrasting examples of this are Google.com and Yahoo.com.  Both companies offer the same type information, but they approach the delivery of that information drastically different.  Google is simple - straight to the point.  Yahoo is complex - offering a plethora of information and leaving you with the responsibility to determine what is important.  So what approach should you take?

Even the web is going 'Organic'. Search engines use the term organic to describe pure search results, and these results are where you want your site to appear. When you use a search engine, you'll usually find two sets of search results. One set is the adds. These display above or to the side of the actual search results and are usually in the general category you're searching for. The other set, is the organic search results that should pertain to the specific words or phrases you were searching for. The question is, how to you get your site higher up the list? Why do some sites that are similar to yours appear on page 1, but your site is no where to be found? I'm going to share some general concepts with you about Search Engine Optimization(SEO) for your church, non-profit, or small business website, and point you in some directions to learn more.